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"We don't suppose Hello-Fi Rush 2 goes to make us cash," Krafton boss says, probably successful the award for the strangest factor to come back out of a CEO's mouth in 2024

"We don't think Hi-Fi Rush 2 is going to make us money," Krafton boss says, possibly winning the award for the strangest thing to come out of a CEO's mouth in 2024

After the horrible information of Microsoft deciding to shutter of a bunch of studios dropped again in Could, we ended up getting a uncommon little bit of optimistic 2024 video games trade information, as PUBG writer Krafton swooped in to purchase the studio and the Hello-Fi Rush IP.

Now, talking to Recreation Developer about causes behind the “final minute deal”, Krafton CEO Changhan ‘CH’ Kim has painted an attention-grabbing image, suggesting that it wasn’t about attempting to tackle a collection and studio the writer was definitively positive might make it a pleasant revenue, however fairly including extra creativity to its portfolio so it is higher suited to attempt to hit house runs development-wise.


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“We wished to keep up their legacy,” Kim mentioned of buying Tango, “Though they didn’t have a giant success of their video games, we noticed many creatives value pursuing. That is why we wished to work with that group.” “As a result of Hello-Fi Rush followers actually wish to see sequels, we negotiated with Tango Gameworks’ mum or dad firm to amass that IP as effectively,” he added.

Brazenly saying that a few of Tango’s earlier titles “might not even have damaged even”, and that the deal to purchase it was “not too costly, or too low-cost both”, the CEO outlined that “attempting to extend our portfolio lineup” was part of the rationale Krafton went to the hassle to purchase the studio.

“We will not purchase Tango Gameworks based mostly on their financials or their numbers, proper? We do not suppose Hello-Fi Rush 2 goes to make us cash, to be frank,” Kim mentioned, “Nevertheless it’s a part of our try. We have now to maintain attempting within the spirit of challenge-taking. Tango Gameworks [is] inventive. They wish to attempt one thing new, and we wish to do extra of that. [Making] video video games is mostly a hit and miss trade, and that’s danger taking. However having extra challenge lineups is definitely a solution to mitigate danger, as a result of certainly one of them would possibly work out.”

“The IP itself was very contemporary [and featured] new forms of gameplay. I do know it isn’t a sport lots of studios had been making, and now we have to maintain attempting [that approach],” he continued, “Simply recoup the manufacturing prices, please, is what I say. However that in itself is a fairly large problem. In case you attempt doing that, you would possibly truly land a giant hit. I do not belief individuals who say ‘oh, that is going to be a success.’ I would like somebody who can attempt one thing new.”

Making an attempt to shoot for the celebrities by being inventive and never shackling each sport to an obligation to earn the writer a revenue, so long as it would not make a loss. It is definitely an admirable method in principle, even when all of the bits about Krafton overtly admitting it is simply purchased a factor it is not 100% positive could make it money within the close to future are bizarre issues to come back out of a giant CEO’s mouth, particularly in 2024.

What do you consider the method Kim’s laid out, and would you be eager to purchase a Hello-Fi Rush sequel? Tell us under!

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