EssilorLuxottica launched its second quarter earnings report, revealing that Ray-Ban Meta sensible glasses have tripled in income year-over-year.
Launched in 2023, Ray-Ban Meta is the businesses’ second-gen sensible glasses, serving up music, picture/video seize, and Web searches by way of Meta AI.
Beginning at $300, the sensible glasses have finished remarkably properly for themselves, prompting Meta to not solely increase its sensible glasses partnership with EssilorLuxottica into 2030, but additionally reportedly make investments $3.5 billion within the French-Italian eyewear conglomerate.

Now, EssilorLuxottica says in its latest Q2/H1 2025 earnings that “AI glasses gained additional traction within the first half of the yr, with Ray-Ban Meta greater than tripling in income year-over-year.”
Notably, these gross sales figures don’t seem to incorporate Oakley Meta HTSN, the corporate’s subsequent era of sensible glasses which launched pre-orders on July eleventh, priced at $500 for the debut ‘Restricted Version’ model of the machine.
The report doesn’t specify what number of items the businesses have offered, nonetheless in February the corporate introduced it had offered 2 million Ray-Ban sensible glasses since launch in 2023.
“With a robust first half, together with top-line development and momentum throughout all areas and companies, we’re preserving tempo with our development targets regardless of a unstable surroundings,” mentioned EssilorLuxottica CEO Francesco Milleri and Deputy CEO Paul du Saillant.
The corporate experiences total income grew by 5.5% to €14 billion (~$16.15 billion) in H1 of 2025, which is available in regardless of a worsening macroeconomic surroundings.
EssilorLuxottica cites just a few obstacles, together with “elevated volatility in US customs duties following April 2, 2025 announcement of recent reciprocal import tariffs,” and up to date devaluation of the US greenback relative to different main world currencies.
